Three defensible prices, not one guess
Move fast, market and stretch, each with the comps that back it and the buyer who pays it.
Free guide · selling a home in Colorado
How to sell a Colorado home for the most money with the least drama: the three-price Smart Pricing Report™, timing, what to fix and what to leave, photos and marketing, reading offers, surviving inspection and appraisal, and the net sheet that shows what you actually walk away with.
A live person answers. Not a robot, not a phone tree. Everything you tell us stays private.
Move fast, market and stretch, each with the comps that back it and the buyer who pays it.
Most of the money is decided by how the home hits the market: price, photos and the first weekend.
A $400 repair a buyer would deduct $4,000 for is worth doing. Remodeling the kitchen to sell usually is not.
Commission, title, payoff, concessions and taxes: what you keep at each price, in writing, before you list.
Selling in Colorado
Start with the number: a Smart Pricing Report™ with three defensible prices and a net sheet, so you choose the strategy, not just the price. Fix what buyers price twice, skip what they do not. Photograph it like the buyers will see it on a phone. Launch on the MLS with a plan for the first ten days, read every offer for price, financing, appraisal risk and concessions, hold the line at inspection with facts, and close at the title company with the money you were told you would net. This page walks each step; the PDF has the worked numbers.
Fit check
Just under the field. Built for multiple offers in the first weekend when the closing date matters most.
Just under the search ceiling, above the field, defended by three closed comps. The price that sells and appraises.
Leans on the top two sales. Only if the home shows like them. The risk is chasing the market down with price cuts.
Zillow guesses. A Smart Pricing Report™ reads the closed sales that a buyer's appraiser will read, nets out the concessions hidden in those sale prices, and gives you three prices with the strategy behind each. It is free, it comes with a net sheet, and every Kenna listing starts with it.
Spring and early summer bring the most buyers along the Front Range, but they also bring the most competition. The bigger lever is the launch: the first ten days on the MLS set the price the market will pay. A home that hits with the right price and real photos on a Thursday for a weekend of showings out-earns the same home launched tired in a busy May.
Fix what buyers price twice: the dripping faucet, the cracked outlet cover, the scuffed front door, the water stain from a leak fixed three years ago. Buyers deduct ten times the cost. Skip the kitchen remodel; you will not get it back. Roof age, furnace age and sewer line are the three things Colorado buyers and their inspectors ask about first, so know the answers before you list.
Buyers see your home on a phone at 11 p.m. before they ever see it in person. Professional photos, a clean and edited home, and honest room descriptions do more than any open house. We handle the photographer, the floor plan and the video.
The MLS feeds every portal, so syndication is table stakes. What moves the needle is the Kenna buyer database, the agents who have buyers waiting, and showing feedback captured in the Property Showing Report so we know within days what the market is saying and whether to adjust.
The highest price is not always the best offer. We read each one for financing strength, appraisal-gap coverage, inspection terms, concessions, closing date and the deadlines in the Colorado contract. Then we negotiate every term, not just price.
Expect an inspection objection; it is normal. We answer it with facts, contractor quotes and the comps, and we do not give away money for cosmetic items. If the appraisal comes in low, the three-price report is your evidence, and the offer's appraisal-gap language decides who covers the difference.
Payoff, commission, title and closing fees, prorated taxes, HOA transfer fees, concessions and any repairs: your net at the contract price, in writing, updated at every negotiation. Closing is at a title company; the wire lands the same day or the next morning.
Sale contingencies, rent-backs, bridge loans and qualifying for two payments: there is a clean way to do it and several expensive ones. We map yours against the numbers before you list.
Divorce sales (a neutral third party and court-ready valuations), estates and probate, downsizing to a patio or 55+ home, relocation on a deadline, and homes with little or no equity. Each has its own page on this site and its own playbook, and the Smart Pricing Report™ is the first step in every one.
In order. Text us for the PDF version.
Free for every seller
Before a sign goes in the yard, every Kenna seller gets the Smart Pricing Report™: three defensible prices, the comparable evidence with concessions netted out, a seller's net sheet and a written strategy for Colorado. Proprietary to Kenna, built on AgentCOS™ market intelligence. Not a generic CMA. Free.
Call or text 303-955-4220A live person answers. Not a robot, not a phone tree. We start on your report the same day.
Commission (negotiable, paid at closing from proceeds), title and closing fees, prorated property taxes, HOA transfer fees, any concessions you agree to, and the payoff on your loan. The net sheet in your Smart Pricing Report shows the exact number at each price.
You can, and for some homes it is the right call. But fixing the small things buyers price twice usually nets more than the repairs cost. We tell you which is which for your house.
Priced at market with real photos, most Front Range homes go under contract within the first two weekends, then 30 to 45 days to closing. Priced above the market, they sit, and every price cut costs more than pricing right would have.
Colorado requires the Seller's Property Disclosure and, for pre-1978 homes, the lead-based paint disclosure. Disclose what you know; it protects you after closing.
The buyer covers the gap, you reduce, you meet in the middle, or the contract ends by the appraisal deadline. The three-price report and the offer's appraisal language decide the leverage.
Yes: contingency, rent-back, bridge loan or qualifying for both. We map the options against your numbers before you list.
Free, private, no pressure
Free Smart Pricing Report with a net sheet, no pressure. Call or text and a live person answers.
Twelve pages: the three-price method, the fix-or-leave list, the launch plan, how to read an offer, the inspection playbook and a sample net sheet. Fill out the form and it is in your inbox in a minute, and your Smart Pricing Report starts the same day. Open the guide now.
Kenna Real Estate Group at Keller Williams Realty DTC, LLC · 6300 S Syracuse Way, Suite 150, Centennial, CO 80111 · REALTORS® and licensed real estate professionals, not attorneys or CPAs; every report is a broker's opinion of value, not an appraisal. Equal Housing Opportunity.