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First 60 Seconds of a Colorado Showing: 6 Ways to Win Buyers

Brian Lee BurkeBrian Lee Burke
Jul 29, 2024 • 6 min read
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First 60 Seconds of a Colorado Showing: 6 Ways to Win Buyers

A buyer decides whether to keep touring or start planning an offer within 60 seconds of stepping through the front door. In the Denver metro that minute is shaped by five things a seller controls: the twenty feet from the car to the door, the light inside, the smell, the temperature, and what sits on the entry table. Fix those five and the rest of the showing runs on momentum.

This post covers the inside of the first minute, not the yard. The Kenna Real Estate Group already published the curb work in 8 curb appeal fixes for Front Range sellers and tips to improve your home's curb appeal. Start there for the exterior, then use the six strategies below for the door and everything past it. Every strategy has a Front Range cost so you know what to spend before the first showing.

Why the first minute decides a Colorado showing

Buyers in Centennial, Highlands Ranch, Arvada and Fort Collins tour four to eight homes in an afternoon. By the third house the tour blurs, and the homes they remember are the ones that felt right at the door. A buyer who walks into a dim, cold entry with a pile of snow boots spends the next fifteen minutes looking for problems. A buyer who walks into a bright, 70-degree entry that smells like nothing spends those minutes picturing furniture.

Showing feedback collected through ShowingTime on Kenna Real Estate Group listings names the same three complaints when a buyer passes: dark, smells, and cluttered. None of the three costs more than $500 to fix. The strategies below take them in the order a buyer meets them.

Strategy 1: The twenty feet from the car to the door ($150 to $600)

The buyer's first sixty seconds start at the curb, and in Colorado that walk changes with the season. From November to April the walk carries snow, ice and the white film left by magnesium chloride tracked in from the roads. Denver requires residential sidewalks to be cleared within 24 hours after snow stops, and a buyer who has to step over a drift forms an opinion before the door opens.

  • Clear the walk before every showing. Shovel, then use a pet-friendly ice melt so the porch does not carry chemical grit inside. Cost: $20 to $40 a season for ice melt.
  • Replace the entry hardware. A new lever handle and deadbolt in matte black or satin nickel costs $80 to $200 and is the first thing a buyer touches.
  • Clean the storm door glass and the porch light. Colorado's dry air leaves dust on both. A new porch fixture runs $60 to $150.
  • Put down a new doormat and take the old one to the garage. $30 to $60.
  • House numbers. Buyers and their agents find the home by number; new 5-inch numbers cost $25 to $80.

Strategy 2: Light ($60 to $300)

Colorado sits at 5,280 feet with about 300 days of sun a year, and buyers expect a home to feel that way inside. Dark listings do worse here than in cloudy markets because the contrast with the sky is so sharp. Every blind open, every light on, and matching bulbs in every fixture is the rule for every showing.

  • Match the bulbs. Replace every bulb with the same color temperature, 2700K to 3000K for living spaces. Mixed bulbs read as yellow and blue patches in photos and in person. Cost: $60 to $150 for a whole house of LED bulbs.
  • Raise the blinds fully. A half-raised blind reads as a small window. Remove heavy drapes for the listing period.
  • Manage west-facing glare. Rooms facing the mountains get a hard afternoon sun from 3 pm to sunset. Sheer shades ($40 to $120 a window) soften the glare without blocking the view, which is the feature buyers pay for. The Kenna Real Estate Group's mountain view home guide explains how buyers price that view.
  • Add one lamp to any room with a single overhead fixture. Bedrooms and basements are the usual dark spots. $40 to $100 a lamp.

Strategy 3: Temperature at altitude ($0 to $250)

Front Range weather swings 40 degrees in a day, and the dry air changes how a room feels at a given number. Set the thermostat to 68 to 70 degrees for showings from October to April and 72 to 74 from May to September. A buyer who walks from a 95-degree driveway into a 78-degree living room concludes the air conditioning is undersized, even when it is not.

  • Run the cooling an hour before the showing window opens, not when the agent texts from the driveway. An evaporative (swamp) cooler needs 45 minutes to bring a room down, and on a humid monsoon afternoon in July it does not get there. On those days close the windows and let the showing agent know the home cools on dry days.
  • Add humidity in winter. Indoor humidity in a Denver home drops below 20 percent in January, which makes 68 degrees feel like 64 and gives buyers static shocks at the door handle. A console humidifier costs $100 to $250 and runs during the listing period.
  • Install a smart thermostat so the schedule follows the showing calendar. $130 to $250 installed, and it stays with the home as a feature. Xcel Energy offers rebates on qualifying models; check the current amount before buying.

Strategy 4: Smell ($0 to $500)

The target smell for a showing is nothing. Plug-in fresheners and candles tell a buyer something is being covered, and buyers with allergies leave early. Colorado's dry air limits mildew, but it also holds dust, pet dander and kitchen odors longer because homes stay sealed in winter and on smoke days.

  • Air the home out for twenty minutes on the morning of a showing, on any day the air quality index is under 100. On wildfire smoke days keep windows shut and run the furnace fan with a fresh filter ($20 to $40).
  • Clean the carpet and rugs. Professional carpet cleaning costs $150 to $400 for a 2,000 square foot home and removes the pet and cooking odors owners stop noticing.
  • Treat pet areas with an enzyme cleaner, not a scented spray. $15 to $30.
  • Move litter boxes and pet beds to the garage for the showing window, and take dogs with you.
  • Radon has no smell, which is why buyers ask about it. A $150 to $250 test with the result in the binder answers the question before it is asked. The radon and the Denver home purchase post explains what buyers do with the number.

Strategy 5: The clear sightline ($0 to $1,500)

What a buyer sees from the doormat sets the tone. In most Front Range floor plans that is the entry, a hallway and the first ten feet of the main living area. That sightline needs zero clutter and one focal point.

  • Empty the entry. Shoe racks, coat hooks, backpacks and mail go to a closet or the garage. In winter keep one boot tray, empty, for the buyers' own shoes.
  • Turn off every screen and put the remote away. Sound draws the eye to the wrong place.
  • Pull furniture off the walls so the buyer sees floor. Rooms read larger when the sofa floats.
  • Book a staging consult if the layout is unusual. An occupied-home consult in the Denver metro costs $200 to $500; partial staging of the entry, living room and primary bedroom runs $1,000 to $1,500 a month. Read how AI room visualization helps Denver sellers decide what to stage before spending on furniture.

Strategy 6: The proof binder on the entry table ($350 to $900)

Serious buyers pick up whatever sits on the entry table. Put a two-inch binder there with the answers to the questions Colorado buyers ask in the first minutes: how old is the roof, has it had a hail claim, has the sewer line been scoped, what is the radon number, what does Xcel cost in January. A buyer who gets those answers in the entry tours the rest of the home as a future owner, not an inspector.

  • Sewer scope: $150 to $250. Clay and Orangeburg lines under pre-1980 Denver homes fail inspections, and a clean scope removes the biggest objection buyers raise.
  • Radon test: $150 to $250, or $25 for a mail-in kit with a lab report.
  • Roof letter: a roofer's inspection and age statement, $0 to $150. Note the date of the last hail claim and the shingle class.
  • Twelve months of Xcel Energy and water bills printed from the online account. $0.
  • The Seller's Property Disclosure the Colorado Real Estate Commission form, completed. $0. HOA documents and metro district mill levy if the home has either.

The full pre-listing checklist, with the repairs that pay and the ones that do not, is on the preparing and adding value before selling page.

What the six strategies cost together

StrategyLowHighTime to complete
Car-to-door walk and hardware$150$600One afternoon
Light: bulbs, shades, lamps$60$300One afternoon
Temperature: humidifier, thermostat$0$250One hour
Smell: carpet, filter, enzyme cleaner$0$500One day
Sightline: declutter, staging consult$0$1,500One weekend
Proof binder: scope, radon, roof$350$900One week for reports
Total$560$4,050Under two weeks

Every item on the table is done before photos, because the photographer captures the same sixty seconds the buyer will. The showing your Colorado home to buyers page covers the showing schedule, lockboxes and feedback once the home is live.

Should the seller be home during a Colorado showing?

No. Buyers say less, touch less and leave sooner when the owner is present, and showing agents cannot point out flaws honestly with the seller in the kitchen. Leave ten minutes before the window opens, take pets, and stay gone until the showing agent's confirmation that they have left. The Kenna Real Estate Group's agents handle showing requests and feedback so sellers never field a call from a buyer's agent directly.

What time of day shows a Front Range home best?

Homes with south or east exposure show best from 9 am to 1 pm, when the sun fills the main rooms. Homes with west-facing living rooms show best before 2 pm; after that the low sun turns the windows white and heats the room. Ask your listing agent to note preferred hours in the showing instructions, and never restrict weekends: Saturday and Sunday between 10 am and 4 pm produce half the showings on a Denver metro listing.

Where to go next

Talk to the Kenna Real Estate Group

The Kenna Real Estate Group at Keller Williams DTC walks every listing before photos, sets the showing plan, builds the proof binder and prices the home from sold comps with a Smart Pricing Report. Call or text 303-955-4220. A live person answers. Not a robot, not a phone tree. Buying at the same time? Search every home for sale in Colorado.

Homes for sale that match this post

Guides

Questions about any home in Colorado? Call or text 303-955-4220. A live person answers.

Quick answers

What temperature should I set for a showing in Denver?

Set 68 to 70 degrees from October to April and 72 to 74 from May to September, and start cooling an hour before the showing window. Run a humidifier in winter so 68 does not feel like 64 in Colorado's dry air.

Do I have to shovel before showings in the Denver metro?

Yes. Denver requires residential sidewalks cleared within 24 hours after snow stops, and a buyer stepping over a drift has already judged the home. Shovel the walk, steps and driveway apron before every showing and use a pet-friendly ice melt.

Is it better to leave the house during a Colorado showing?

Leave ten minutes before the window opens and take pets with you. Buyers talk more, stay longer and open more closets when the owner is gone.

What smell should a listing have?

None. Skip candles and plug-ins, clean the carpets, treat pet spots with an enzyme cleaner, and air the home out twenty minutes before showings on days the air quality index is under 100.

How much does it cost to get a Front Range home showing-ready inside?

The six inside-the-door strategies run $560 to $4,050 depending on staging and reports. The sewer scope and radon test, $300 to $500 together, remove the two objections Denver buyers raise most.

What should be in the binder on the entry table?

Roof age and hail claim history, a sewer scope report, a radon result, twelve months of Xcel Energy and water bills, the completed Seller's Property Disclosure, and HOA or metro district documents if they apply.

What time should showings be scheduled on a west-facing Colorado home?

Before 2 pm. After that the afternoon sun turns west windows to glare and heats the living room. Keep weekends open between 10 am and 4 pm regardless of exposure.

How do I show a home on a wildfire smoke day?

Keep windows shut, put a new filter in the furnace and run the fan continuously, and set the thermostat two degrees cooler than usual. Let the showing agent know the home airs out on clear days.

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WRITTEN BY
Brian Lee Burke
Brian Lee Burke
Team Leader and Licensed Broker, REALTOR® since 2002, Author

Brian Lee Burke is the founder and team leader of Kenna Real Estate Group, a real estate team at Keller Williams DTC. A licensed REALTOR® since 2002, Brian helps Colorado buyers and sellers navigate residential real estate, new construction, pricing, and negotiation. He is also the author of The Real Estate Playbook and Mastering Real Estate: Your Guide to Becoming a Top Agent.

View Brian Lee Burke’s full profile.

WRITTEN BY
Brian Lee Burke
Brian Lee Burke
Team Leader and Licensed Broker, REALTOR® since 2002, Author

Brian Lee Burke is the founder and team leader of Kenna Real Estate Group, a real estate team at Keller Williams DTC. A licensed REALTOR® since 2002, Brian helps Colorado buyers and sellers navigate residential real estate, new construction, pricing, and negotiation. He is also the author of The Real Estate Playbook and Mastering Real Estate: Your Guide to Becoming a Top Agent.

View Brian Lee Burke’s full profile.