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Steps to Selling Your Home That Can Be Done Virtually -

Brian Lee BurkeBrian Lee Burke
Jul 9, 2020 3 min read
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Steps to Selling Your Home That Can Be Done Virtually -

Colorado was one of the first states to begin reopening despite the strict lockdowns placed on the Denver Metro Area from mid-March to April. While the state allows many businesses to operate under strict guidelines—one ski area included—we're still far away from returning to normalcy. 

Real estate in the area has been moving along despite the pandemic, and a lot of it has to do with the fact that we can use tools to sell virtually. This goes from finding an agent to creating a listing and showing your home. The experts at Kenna Real Estate Group in Denver have compiled some tips for selling your home virtually

Find an agent and make a plan

Finding a good real estate agent is more important than ever. This is for two reasons. To start, the safety of everyone involved in the home sale should be everyone's top priority. You'll want an agent who can work to minimize contact with others involved as much as possible. This person will work to set up online showings, meet with buyers over the phone or video chat, update listings remotely, and work with other parties to ensure that everyone involved is protected. The second reason is that some financial experts believe the United States is approaching an economic recession. Thankfully, the market is recovering, but millions of people are still unemployed. Find an agent who has experience selling in a slow market. 

Ready to find your dream home in Denver?
Let us help you. Call or Text Kenna Real Estate Group at 303-955-4220 to get personalized assistance from our expert real estate agents.

Once you find an agent who exemplifies skills and a want for safety, work with them to create a plan. Do a walkthrough of your house, discuss a reasonable and fair price point, and begin to develop a listing. Ask them for their opinion on how to stage the home properly, how to take good pictures, and what DIY improvement projects can help increase the home's value. 

Stay on top of social media and your listing

With people continuing to stay home, social media platforms are seeing a good amount of popularity. Be bright with targeting your audience, and don't make mistakes such as fabricating details or skirting around issues with the home. Be open and honest. 

When creating posts or updates, be intentional with the keywords you use. Talk about the features of your home that are likely to stand out. For example, if the home has a nice backyard, you can use adjectives like beautiful or gorgeous to describe the garden. 

Ready to find your dream home in Denver?
Let us help you. Call or Text Kenna Real Estate Group at 303-955-4220 to get personalized assistance from our expert real estate agents.

Host a virtual open house

Host a virtual open house using Zoom or a similar platform during the process. The good news is, with Zoom, you can have as many people present as possible—masks are not required! Start with a virtual open house, and if you have people who express serious interest, offer to give them a virtual tour before scheduling an in-person one. Not only does this help protect you, but it also helps protect everyone else involved in the process. 

Luckily, Denver continues to be an increasingly popular city, and you shouldn't run into too many issues selling a home here, even during a pandemic. As Realtors in Denver, Colorado, we aim to make selling as easy and safe as possible. Contact us today to learn more!

Steps to Selling Your Home That Can Be Done Virtually

Contact Kenna Real Estate Group

Have Questions? Get in Touch

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WRITTEN BY
Brian Lee Burke
Brian Lee Burke
AUTHOR, E-PRO®, REALTOR® BROKER

Brian Lee Burke is the founder and team leader of Kenna Real Estate Group, a real estate team at Keller Williams DTC. A licensed REALTOR® since 2002, Brian helps Colorado buyers and sellers navigate residential real estate, new construction, pricing, and negotiation. He is also the author of The Real Estate Playbook and Mastering Real Estate: Your Guide to Becoming a Top Agent.

View Brian Lee Burke’s full profile.